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Sainsbury’s Bank

Protect what you love for less

Still from Protect what you love for less

Sainsbury’s Bank, aiming to enhance its brand presence and promote its financial products, initiated the ‘Protect What You Love for Less’ campaign. NaF+BrandFilms were tasked with producing the main TV commercial (TVC) and related social media assets, a critical element of the campaign.

One campaign, TV and social

Sainsbury’s Bank commissioned “Protect What You Love for Less” to promote its financial products. NaF+BrandFilms produced the main TV commercial and related social media assets, with The River Group credited as agency.

That combination is a useful reference for a brief that needs both a hero commercial and films for social channels. Our TV commercial production and social media video production services bring the shoot and required edits into one production plan.

Plan the full delivery list

Tell us the channels, campaign dates and versions your team needs. We’ll shape the production scope around those deliverables. The campaign delivery matrix helps your team collect formats and approvals before the shoot.

Discuss your campaign with NaF+.

Project
Sainsbury’s Bank ‘Protect What You Love For Less’
End Client
Sainsbury’s Bank
Agency
The River Group
Production
NaF+BrandFilms