Skip to the content

Pre-production services.

NaF+ turns creative treatments into practical production plans. We coordinate budgeting, scheduling, casting, locations, crew and technical preparation so your film has a clear route to the shoot.

Discuss your projectExplore the service

Before the first frame, make the plan work.

We connect the creative decisions to the people, time and resources behind them, giving your production a defined scope and a team ready to film.

Turn the treatment into a shoot.

Built around your brief.
Shaped for your audience.

Tell us what you have in mind

Production planning

We break the treatment into the scenes, resources and production responsibilities needed to deliver it.

  • Production breakdowns
  • Scope development
  • Planning coordination

Budget & schedule

We develop the working estimate and shooting schedule around the creative approach and practical requirements.

  • Production estimates
  • Shoot schedules
  • Resource planning

Casting & locations

We coordinate the agreed casting and location work with your creative team and production partners.

  • Casting coordination
  • Location research
  • Access planning

Crew & technical preparation

We bring department requirements together and coordinate the crew, equipment and pre-shoot information.

  • Crew coordination
  • Technical planning
  • Production handover

From your first thought
to the final frame.

A clear creative direction.
A production plan to get there.

  1. 01

    Break down the brief

    We work through the creative, deliverables and fixed requirements, identifying the decisions and resources the production needs.

  2. 02

    Develop the practical plan

    We coordinate budget, schedule, casting, locations and technical requirements with the relevant collaborators.

  3. 03

    Prepare the team to shoot

    We confirm the agreed arrangements and hand the production information to the people responsible for filming.

A good film starts
with a good conversation.

Our team turns your idea, audience and deadline into a clear production approach. We’ll develop the scope and coordinate the work, from the first conversation to delivery.

Explore our production planning resources

Planning your project

Pre-production around the creative idea

We provide pre-production services for brands, agencies and production teams that need a practical route from treatment to shoot. Our producers assess the scenes, deliverables and creative requirements, then identify the casting, locations, departments and equipment involved. We work with the people responsible for the creative direction so the plan supports the idea rather than quietly changing it. Open decisions and assumptions are made visible in the scope.

Budget and schedule developed together

We build the estimate and schedule around the same production breakdown. Shoot days, preparation, travel, specialist requirements and post-production dependencies influence one another, so we coordinate them together. We help your team understand the practical choices within the budget and identify where a change affects the plan. Supplier availability, location access and contributor commitments are checked before they become confirmed production arrangements.

A clear handover into filming

We coordinate the agreed casting, location and technical preparation and bring department requirements into the production information. Your proposal defines the planning deliverables and the point at which our role continues into filming or hands over to another team. Full production can be commissioned through commercial video production; individual requirements can use location scouting and film crew hire. A planning assignment does not imply that unapproved supplier costs have been booked.

Your questions, answered.

Can you work from an approved agency treatment?

Yes. We translate the treatment into the production breakdown, budget, schedule and resource requirements, coordinating decisions with your agency and producer.

Can we commission planning before the full shoot?

We can define a separate preparation scope and its deliverables. Any later production booking, supplier commitment or filming work is confirmed through the project agreement.

Will you help us work within a budget?

Yes. We develop the production approach around your priorities and working budget, explaining the scope choices and practical implications before the shoot is committed.

Selected production work.

Explore selected NaF+ productions and film-services assignments, with the collaborators and our roles credited below.

Explore our work